Experience

Marketing and Communications Manager

Epix Industries | Web3 - Gaming, NFT - B2C - PaaS | 2022 – 2023; Finland, Remote

• Creative Media Production (Content Marketing, Strategy, Communications).

• Digital Marketing (multichannel, increased email marketing database by 60%).

• Public Relations (established key strategic partnerships and alliances, B2B collaborations, and influencer marketing networks and campaigns).

• Live Event Production (broadcast, livestream).

• Branding, Copywriting (press releases, social media posts, digital articles).

• Social Media and Community Management (grew fast-paced, high-demanding community by 25% across socials).

• Stakeholder management and investor pitch deck creation for an International and dynamic Web3 Gaming and collectibles NFT PaaS (marketplace platform).

Creative Producer

Jutiland Oy | Media Production - B2B & B2C | 2021 – 2023; Finland, Hybrid

• Content production for live events.

• Media strategy and content management.

• Comprehensive website redesign from concept to implementation, improving user experience and mobile responsiveness; increased page load speed by 60% and boosted average session duration by 40%.

Content Localisation Tester

Clevry Oy - Symbio Finland Oy | IT - B2B - SaaS | 2021 – Present; Finland, Remote

• High-quality content translation and localisation for a navigation application under tight deadlines.

• Performed quality testing, with a bug report average of 20% per project, leading to an increase in the scope of my localisation projects.

Design and Video Production Manager

BSDEnterprise S.A. de C.V. | IT - B2B & B2C - SaaS | 2011 – 2014; Mexico, On-site

www.bsdenterprise.com

• Foundation and management of the Media Production Department, derived from a Web Design team.

• Production and live streaming of the video portfolio for the Company's milestone anniversary event with thousands of attendees, including Industry VIPs.

• Redesigned and translated corporate website into Business English, increasing global site traffic and international engagement by 35%.

• Creation of corporate branding and identity guidelines for events and projects.

• Stakeholder briefing, liaison, and consultancy for media planning and strategy.

• Media planning and coverage for corporate events, plus sports, cultural, and social events.

• Planning and coordination of company’s participation in Tech Fairs and IT Events.

• Streamlined media production (pre to post, full-cycle) and creative project management.

• Updated equipment and reduced long-term budget costs by 50%.

• Implementing and organising 12 years of photography & video data into a digital media archive for content management.

Internships

Innovation & Creative

CEMEX | 2011; Mexico

www.cemexmexico.com

• Produced video tutorials for the internal communication network.

• Designed 3D Models for diverse projects.

• Created educational and animated content as orientation guides.

Education

Finnish Language Course

Galimatias Oy | Finland

• Integration - Finnish Language.

MSc. Business Administration - Entrepreneurship and Management in the Creative Industries

Universiteit van Amsterdam - Amsterdam Business School | Netherlands

• Management, Marketing, Innovation, Entrepreneurship, Creativity, Design Thinking (Innovation project for a global brand). Managing creativity as a KPI.

Annecy International Animation Film Festival and Networking Market

France

• Annual exhibit and contest, sponsored by the International Animated Film Association. Networked with animators, speakers, and production companies.

Bachelor of Animation and Digital Art - Animation and Visual Effects

ITESM - Instituto Tecnológico y de Estudios Superiores de Monterrey | Mexico

• Graduated Magna Cum Laude

• Creative Media Production

• 3D animation

• Concentration: Animation and Visual Effects

• Student Development Diploma for Student Leadership in Groups and Cultural courses

Student Groups and Associations:

• President of Bachelor's first ever Graduation Committee.

• Collaborator for Photography Congress "CAPTURED".

• CEF Representative [Philanthropy Student Council] for CAM [Actions for Mexico Council].

• Vice-president for Animation and Digital Art Bachelor Student Council.

• Logistics Coordinator for Animation and Digital Art Bachelor Student Council.

• Content collaborator and VIP management for SISCTI33 and SISCTI34 [International Symposium of Computer Systems and Information Technologies].

Volunteering

• Computer tutoring for adults in remote online schools.

• Mathematics teacher for children at a public school in extreme poverty conditions.

• Tour guide for children of elementary levels; with specialisation in the exhibition "Pixar: Veinte Años de Animación" [Pixar: Twenty Years of Animation].

visa & work permits

Finnish Residence Permit

Type P - Permanent Resident

Free to work